Google recently launched the Universal Commerce Protocol (UCP), an open standard designed to facilitate "agent-based commerce." This innovative protocol enables AI-driven shopping agents to manage the entire purchasing process—from product discovery and order placement to after-sales support. UCP addresses the needs of both retailers and consumers by centering the entire shopping journey around "customer relationships."
Announced at the National Retail Federation's annual conference, UCP establishes a secure, standardized connection between AI agents and backend systems. Businesses can reveal their capabilities through UCP, allowing for enhancements like discount offerings, while AI agents dynamically discover available services and payment options.
One significant application of UCP is its decoupling of payment tools from processing services, which supports various payment providers. The protocol facilitates communication through standard APIs and other binding methods, ensuring seamless integration. Google provides implementations such as a Python server and a software development kit (SDK) to demonstrate how AI agents can access business capabilities and execute payment processes.
American Express highlighted UCP's potential to streamline business operations, aiming to create a seamless shopping experience that connects retailers and consumers more effectively. UCP enhances autonomy for AI agents while allowing businesses to maintain control over pricing, inventory, and fulfillment logic.
In terms of security, UCP employs tokenization for payment and identity information, allowing transactions without exposing sensitive data. Future developments aim to extend UCP globally, incorporating features such as multi-item checkouts and personalized sales strategies while ensuring businesses retain core control.
Early versions of UCP are already operational for select U.S. retailers, with plans for expansion into markets like India and Latin America. Feedback is being actively sought to continuously improve this transformative protocol, shaping a future of AI-driven commerce.